"Life Is Like a Game Of Tennis. The Player Who Serves Well Seldom Loses."
Etch this quote in your brain and apply it to your business! If I had to pick one key to building a successful company, I wouldn't hesitate; it would be...create a service culture.
And as much as we try to complicate what great service is...it's really pretty simple: It is giving more than the customer expects...consistently. You notice I said simple, not easy. There is a big difference.
By Mac Anderson / Simple Truths