Monday, May 30, 2011

Presentations In Action: 80 Memorable Presentation Lessons From The Masters By Jerry Weissman

Presentations in Action: 80 Memorable Presentation Lessons from the Masters

Presentations in Action: 80 Memorable Presentation Lessons from the Masters
By Jerry Weissman

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Product Description

Want to make outstanding presentations? See how others have done it! Legendary presentations coach Jerry Weissman shares powerful examples from the media, sports, politics, science, art, music, literature, the military, and beyond. Weissman's examples reveal universal truths about effective communication—and help you supercharge everything from content and graphics to delivery!

Product Details
  • Amazon Sales Rank: #14446 in Books
  • Published on: 2011-05-15
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover
  • 224 pages
Editorial Reviews

From the Back Cover

"Jerry Weissman is the Jedi Master of presentations and effective communication. I've added this important and to-the-point book to my Jerry Weissman collection. Another fabulous read from the Silicon Valley legend."

Garr Reynolds, author of Presentation Zen and The Naked Presenter

 

"Across all fields there is one common trait of leaders: the ability to persuade groups to follow. This is the field guide to persuasion, thus the field guide to successful leadership."

Scott Cook, Co-Founder and Chairman of the Executive Committee, Intuit, Inc.

 

"These simple lessons make it easier to be much better. Jerry taught me how to capture my audience's attention in the first minute of my talks with just six words, 'Tell a story, not a joke.' What a difference."

Bill Davidow, Venture Capitalist, author of Marketing High Technology and Overconnected

 

"Jerry gives you 80 secrets from the world's best persuaders, compacted into bite-sized chapters that make them easy to read and easy to apply. Taken together they define the dynamics of communication that can and have changed the world."

Peter Guber, Chairman of Mandalay Entertainment

 

"There's nothing I love more than case studies and great presentations. Jerry's book provides case studies so you can make great presentations. It doesn't get more enchanting than this."

Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions

 

"Loved the book; it is the key to 'message received' because what is said is less important than what is heard!"

Vinod Khosla, Partner, Khosla Ventures

 

"80 presentation lessons from the masters is like listening to football advice from Vince Lombardi--elegant, purposeful, and direct. In this compact but complete book, Jerry Weissman gives you all the right slants on public speaking and presentations."

C. Richard Kramlich, Chairman, New Enterprise Associates

 

"Jerry's coaching has been invaluable for many of our c-suite clients as they prepare for their debut or return to the public markets. His high-impact presentation approach has been tremendously successful."

Michael Millman, Managing Director, J.P. Morgan—Equity Capital Markets

 

Want to Make Outstanding Presentations? Learn from the Best!

 

Legendary presentation coach Jerry Weissman has spent decades showing top executives how to make winning, mission-critical presentations. He's discovered that the best way to teach effective presentation techniques is to show them in action. That's what he does in this remarkable book.

 

Presentations in Action serves up 80 outstanding examples from current events, politics, science, art, music, literature, cinema, media, sports, the military--even ancient history--that offer valuable lessons for today's presenters. From Aristotle to Oprah, Reagan to Obama, Mark Twain to Jerry Rice, Weissman reveals the universal techniques of human communications…and demonstrates how to turn them into powerful solutions for your most important presentation challenges.

 

One simple, bite-size story at a time, you'll learn how to supercharge every single element of your message. Then, Weissman shows how to bring them all together and deliver them in an inspiring…unforgettable presentation...sure to captivate and win over any audience!

 

Weissman shows you how to

 

Content: Master the art of telling your story.

 

Graphics: Design PowerPoint slides that work brilliantly.

 

Delivery: Make actions speak louder than words.

 

Q&A: Listen more effectively, and handle even the toughest questions.

 

Integration: Put it all together in one seamless, winning presentation!

About the Author

Jerry Weissman is the world's number one corporate presentations coach. His private client list reads like a who's who of the world's best companies, including the top brass at Cisco Systems, Microsoft, Yahoo!, Intel, Intuit, Netflix, Dolby Labs and many others. Mr. Weissman founded Power Presentations, Ltd. in 1988. One of his earliest efforts was the Cisco Systems IPO road show. Following its successful launch, Don Valentine, of Sequoia Capital, and then chairman of Cisco's Board of Directors, attributed "at least two to three dollars" of the offering price to Mr. Weissman's coaching. That endorsement led to more than 500 other IPO road show presentations that have raised hundreds of billions of dollars in the stock market.

 

Mr. Weissman's focus widened from coaching IPOs to include public and privately held companies. His techniques have helped another 500 plus firms develop and deliver their mission-critical business presentations.

 

Mr. Weissman is also the author of three books, the bestselling Presenting to Win: The Art of Telling Your Story, named by Fortune magazine as one of eight must-reads; The Power Presenter: Technique, Style, and Strategy from America's Top Speaking Coach; and In the Line of Fire: How to Handle Tough Questions...When it Counts.

 

Customer Reviews

Most helpful customer reviews

1 of 1 people found the following review helpful.
5For ye who enter the podium area.
By Warren R. Grayson
Professional presenter, and author, Jerry Weissman has written this book to bring together all the major points from three of his previous books: Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition, The Power Presenter: Technique, Style, and Strategy from America's Top Speaking Coach, and In the Line of Fire: How to Handle Tough Questions...When It Counts. Mr. Weissman states in the Introduction, "This book consists of 80 new case studies from the front of the room. They are grouped into five sections mapped to the three original books, where you can find the basic techniques in full: Section I - Content: The Art of Telling Your Story, Section II - Graphics: The Correct Way to Design Power-Point Slides, Section III - Delivery Skills: Actions Speak Louder than Words, Section IV - Q & A: How to Handle Tough Questions, and Section V - Integration: Putting it All Together. The first two sections relate to Presenting to Win, the third section, The Power Presenter, the fourth, In the Line of Fire, and the fifth incorporates all three books."

Now, I have not read the three previous books, but I didn't find that hindered my ability to grasp the material at all. True to his craft, Mr. Weissman presents the ideas in this book in a fluid, concise, and easy to follow fashion. All of the concepts are simple to utilize. Take this quote for example, "Redirection, relaxation, and visualization adapted to presentations will help control the butterflies. Butterflies in the stomach are as common at the podium as they are in the swimming pool. Yet the solution in both venues is the same: Make your butterflies fly in formation."

In conclusion, I think that this book would be useful for anyone who makes presentations, especially presentations that incorporate Microsoft Power-Point. High-school and college students, as well as Teachers and Professors, business executives, people in sales, and government employees would all benefit from reading this brief and insightful book (I wish that many of my college Professors had). I like to think of it as the presenters equivalent to the Strunk & White classic, The Elements of Style: 50th Anniversary Edition. I highly recommend it.

0 of 0 people found the following review helpful.
5Useful Compilation of Tips for Presenters
By James Strock
Jerry Weissman is a renowned coach for corporate presentations. He puts his presentation skills to good use in this book of tips for presenters.

Weissman's book is brief, about 170 pages. It comprises 80 tips for presentations. The tips range from historical anecdotes to observations of current-day master speakers such as Ronald Reagan and Bill Clinton. Also included are suggestions and examples for how to use PowerPoint and other new technologies.

'Presentations in Action' is really about any communication. It's about focusing on your audience and developing a set of relevant skills and frames of mind.

Some people will want to read it straight-through, though I suspect most will use it primarily as a reference, turning to one or more of the brief topics on specific matters. Unfortunately an index is not included, though that weakness is overcome in part by a detailed table of contents.

This book is highly recommended for anyone concerned with improving and updating their presentation skills, or for inspiration in preparing for a specific event.

0 of 0 people found the following review helpful.
5Makes you think about your own style, and gives useful suggestions.
By S. Power
I consider myself a very effective presenter, but still learned a lot from reading this book. This book teaches in a way that makes you think about what you are doing, and how you can improve on it, rather than trying to give a bunch of "how-to" pointers. It is effective and useful for novice and expert presenters. The layout and writing of the book make it a very fast read and it keeps your interest.

I recommend you read it. Whether you are a student taking your first public speaking class, a member of a creative team working on senior level presentations for a high profile boss, a sales professional who gives the same pitch everyday, or anyone in between will benefit from reading this book.

http://astore.amazon.com/amazon-book-books-20/detail/0132489627

 

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