 | How to Master the Art of Selling |
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Average customer review:
(82 customer reviews)
Product Description
A revised and updated edition of How to master the art of selling, which educates on how to succeed in sales, including new information on using the latest research techniques and using e-mail and online resources to generate deals more quickly and efficiently
- Amazon Sales Rank: #8703 in Books
- Published on: 2005-05-20
- Original language: English
- Number of items: 1
- Dimensions: 8.00" h x 1.13" w x 5.25" l, .76 pounds
- Binding: Paperback
- 416 pages
Features
- ISBN13: 9780446692748
- Condition: New
- Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee.
Tracking provided on most orders. Buy with Confidence! Millions of books sold!
About the Author
In 1976, Tom founded Tom Hopkins International, Inc., and dedicated his life and his company to teaching and inspiring others through his seminars, books, audio and video training programs. Today, over 35,000 corporations and millions of professional salespeople through the world utilize his professional sales training materials.
Most helpful customer reviews
45 of 52 people found the following review helpful.
By A Customer
How to Master the Art of Selling is a book that must be read by anyone planning on entering the sales profession, and everyone currently in sales. No matter how good a salesperson you believe yourself to be, your sales skills can be sharpened by the information contained within the pages of this book. Tom Hopkins has been a master salesperson for many years. He has taken the time to compile all of his proven sales techniques and list them in an easy to follow format. Since I read this book, my sales have increased dramatically. Even though I have read this book from cover to cover many times, something new is gained every time I read it. You don't have to be in sales to benefit from the knowledge that is in this book. What you are selling does not necessarily have to be a product. It could be a point of view or an idea. How would you like to be able to talk someone into or out of something? You will be able to, if you follow the guidelines that are in this book. You will have a better understanding as to what people think about when they make decisions. Mr. Hopkins calls the people who have mastered the techniques in this book "champions". He says, "you know the champions when they walk through the door." If you want to be a champion,
16 of 18 people found the following review helpful.
By Franco Arda
Rarely have I come across a book so passionately written about the subject. Not does Tom highly succeed in explaining the art of selling, but also outlines the very important aspects of psychology (notable fear of failure). He covers beautifully the basics of time management (in line with 80/20 or Steven Covey). Champions are made, not born!
13 of 15 people found the following review helpful.
By CyberMan
I have to admit that I was not initially a fan of Tom Hopkins. To me he comes across like a used car salesman with a high pressure type of sales tactic. My business is network marketing, and we use a soft sell approach. I was conferring with the top rep in my group who is making some insane income in our company. I asked him what he attributed to his success and he mentioned several books and tapes, but when it comes to selling, he said Tom Hopkins is tops. I was at my favorite bookstore on Friday and was happy to see that the new and and revised version of this book was just released. It has a purple cover and large print. Over 420 pages loaded with information. I spent four hours non stop reading this great text, the most informative sales book that I have ever read. This is indeed the bible of salesmanship.
Nice intro by Mr. Hopkins mentor, the late J. Douglas Edwards. Then on to what makes a great salesman. Chapter after chapter by Hopkins covering every aspect of selling. I used some of Hopkins techniques earlier today, qualifying prospects and working on presentation skills ala Tom Hopkins. I began to use "tied owns" and the the "ben franklin close" and have to admit I felt a little silly at first, but it worked! I can't wait until I truly master all of the skills Mr. Hopkins presents in this masterpiece. Then I will really be dangerous. Right now I am only halfway though the book. Wait until I finish it and master these skills! Thank you Tom Hopkins and Warner Books for releasing this new and revised version.
http://astore.amazon.com/amazon-book-books-20/detail/0446692743
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