The story is told of how one shampoo manufacturer called in an outside consultant to help them come up with some ideas to increase the sales of a failing product.
At the end of a fruitless day looking at ideas, the consultant announced to the assembled executives: "Well, there is one way to double your sales overnight. So straightforward it can be put into one word. But to reveal it to you I will require a large fee."
The executives looked at one another in some disbelief. After some fevered discussion, they decided that any idea must be worth the fee. "OK. We agree. What is the word?"
"Well," said the consultant. "You know the instructions on the side of the bottle. Just add the word "repeat" at the end."
Moral: Simple Solutions Are Often Worth Their Weight In Gold.
Thanks to ManageTrainLearn
At the end of a fruitless day looking at ideas, the consultant announced to the assembled executives: "Well, there is one way to double your sales overnight. So straightforward it can be put into one word. But to reveal it to you I will require a large fee."
The executives looked at one another in some disbelief. After some fevered discussion, they decided that any idea must be worth the fee. "OK. We agree. What is the word?"
"Well," said the consultant. "You know the instructions on the side of the bottle. Just add the word "repeat" at the end."
Moral: Simple Solutions Are Often Worth Their Weight In Gold.
Thanks to ManageTrainLearn
