 | MBA Fundamentals Business Writing (Kaplan MBA Fundamentals) By Timothy Flood
Availability: Usually ships in 24 hours 59 new or used available from $9.40 Average customer review: (5 customer reviews) |
Product Description
Need to summarize a meeting for your boss? Send an email that alerts the recipient to a change in plans? Formally respond to a customer's query? The way you word, format, and transmit business correspondence directly affects the results you'll get.
This handy guide provides thorough, straightforward guidance on the writing issues you frequently encounter. You'll learn all of the business writing basics, including:
- How to organize your writing for maximum efficiency
- Essential guidelines for enacting a professional tone and presence
- Helpful strategies for ensuring proper use of punctuation and grammar
- Practical techniques for the layout of your text and embedded visual objects
- Best practices for print and electronic communications, including memos, letters, reports, and emails
Kaplan MBA Fundamentals
From the #1 graduate test prep provider, Kaplan MBA Fundamentals helps you to master core business basics in a few easy steps. Each book in the series is based on an actual MBA course, providing direct and measurable skills you can use today.
- Amazon Sales Rank: #87448 in Books
- Published on: 2008-05-06
- Released on: 2008-05-06
- Original language: English
- Number of items: 1
- Dimensions: .58" h x 6.12" w x 8.96" l, .68 pounds
- Binding: Paperback
- 224 pages
About the Author
Timothy E. Flood, Ph.D., teaches business writing, oral communication, and presentation skills as an adjunct assistant professor of management and corporate communication at University of North Carolina's Kenan-Flagler MBA program. He serves on the Advisory Council of the Center for International Business Education and Research. Flood has presented on business communication subjects across the world, from Chapel Hill to Egypt.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Straightforward and Informative
By Jarod Morris
I was surprised at the amount of valuable information in the book. Definitely a good read for anyone, whether your taking a Business Communications course or not.
0 of 0 people found the following review helpful.
MBA Fundamentals - Business Writing
By John A. Wilf
The book is very informative and helpful. Dr. Flood organized the information very well and was very inciteful.
0 of 1 people found the following review helpful.Ever wonder why your writing doesn't elicit the response you need?
By Solomon
Read this book and watch how much more power and influence your writing will command.
This book is written in a way that makes it easy and even fun to read. It is by no means a reference guide that will put you to sleep within two pages.
Judging by most written communication I read most people don't realize business writing is different from the writing we were taught growing up and even in undergraduate school. This book clearly and concisely outlines the writing concepts necessary for effective business communication
http://astore.amazon.com/amazon-book-books-20/detail/142779717X
| Magazine Subscriptions | Books | Kindle Store |
No comments:
Post a Comment